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Cookie Policy

Last updated: November 14, 2026

This policy explains which cookies Balrog OT uses when you visit the site and, for third-party cookies (Google, Meta and TikTok), what data they collect, how long they are kept and how you can control them.

What are cookies?

Cookies are small files the site stores in your browser. They make the site work, remember your preferences and, if you allow it, measure how the site and our campaigns are used.

Why do we use cookies?

Some cookies are required for technical reasons for the site to work; we call these "essential" cookies. Others make browsing easier or, if you allow it, help us understand how the site is used and measure the results of our campaigns.

Types of cookies we use
Essential cookies

These are needed for the site to work and cannot be turned off. They are not used for analytics or advertising and are not shared with third parties.

  • Session management (keeping you logged in)
  • Security tokens for form submissions
  • Storing user preferences (language)
  • Cookie consent preferences
Functional cookies

These make browsing easier by remembering how you use the site. They are kept only in your browser and are not sent to third parties.

  • Remembering which side menus you left open
  • Not showing again a promotion notice you already closed
Analytics cookies (Google Analytics)

These help us understand how the site is used. They are loaded by Google Tag Manager and only set if you click "Accept all". The data is sent to Google, which handles it under its own privacy policy.

Data collected:
  • Page view statistics
  • User journey tracking
  • Performance monitoring
See the cookies set (name and duration)
Name Purpose Set by Duration
_ga Tells visitors apart with a random code, to count visits and users. Google 2 years
_ga_* Keeps the state of the current visit (session start, number of pages). Google 2 years
Advertising cookies (Google Ads, Meta and TikTok)

These measure the results of our campaigns on Google, Meta (Facebook and Instagram) and TikTok and let us show ads to people who have visited the site. They are only set if you click "Accept all". The data is sent to Google, Meta and TikTok, which handle it under their own privacy policies.

Data collected:
  • Pages visited and actions on the site.
  • IP address, browser and device.
  • A random browser code and, if you came from an ad, the click code.
  • If you are logged in to Facebook, Instagram or TikTok in the same browser, Meta or TikTok may link the visit to your account there.
See the cookies set (name and duration)
Name Purpose Set by Duration
_gcl_au Measures conversions from Google campaigns (Google Ads). Google 90 days
_fbp Identifies the browser with a random code, to measure campaigns and ads. Meta 90 days
_fbc Stores the click code when you reach the site from a Meta ad. Meta 90 days
_ttp Identifies the browser with a random code, to measure campaigns and ads on TikTok. TikTok 13 months
ttcsid, ttcsid_* Identifies the visit, to link actions on the site to TikTok campaigns. TikTok 13 months
ttclid Stores the click code when you reach the site from a TikTok ad. TikTok 13 months
Your choices

On your first visit a banner lets you accept all cookies or only the essential ones. You can change or withdraw your choice at any time with the button below or the "Cookie preferences" link at the bottom of every page. When you switch to "Essential only", we delete the analytics and advertising cookies already stored. When we start working with a new partner or using cookies for a new purpose, the banner shows up again and, until you answer, we only use essential cookies.

If you are logged in, the choice is also saved on your account, with the date it was made, and applies to the other browsers you log in from. A choice made while logged out is saved on the account at your next login.

You have not made a choice yet. Until you do, we only use essential cookies.

You can also block or delete cookies in your browser settings. If you block essential cookies, parts of the site, such as logging in, may stop working.

Questions

If you have questions about this policy, contact the Balrog OT team through our support channels.

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